Skip to main content

Finally a real use for the camera phone

During some research for a submission on the Techdirt Insight Community, on the use of camera phones, I stumbled across ShotCode.

The basic idea is to use your camera and Bluetooth connection to read a simple circular barcode on a poster or object. The code is interpreted and further information is sent back to the handset for you to read.

Some usage examples:
  • History of maintenance in a server room, a code on each rack or machine
  • Further information on an object, great use to get kids interested in museums
  • Advert context, show times for a film
I was also talking to a family member about how to make the London Underground more user friendly for foreign visitors. I like the idea of using ShotCodes on the station that could give visitors an idea on what is available near this station (shops, sights etc) and potentially how to get there IN THEIR OWN LANGUAGE. A different code for German, Chinese, Thai etc.

The use of this concept could finally allow camera phones to jump into the average user who wants to do more than social networking.

The good news my contribution was used so you can read the full story on camera phones at PhoneTalk.

Comments

Popular posts from this blog

PC over IP - The Teradici Effect

Teradici are hoping to blur the lines between PC and Data Centre. Their solution allows a use to view multiple screens and control the blade PC over IP. This is kind of like the dumb terminals with a new edgy deployment. The intention is that all of the computing power is performed offsite in a centralized area, the Data Centre, and this will save on power and maintenance costs as the engineers are co-located with the hardware and therefore don't have to go out to the client site for basic maintenance. The Teradici Company Article found in the Wall Street Journal

e-Olympics

This year's Olympics should be the best ever for coverage. Fring are looking for onsite commentators and as a means to encourage people are offering a 3.5G phone as your reporters tool. I hope that this will be the games of the micro blog. The potential for services like Twitter or Jaiku to open up access to the games in a way never seen before is encouraging. Essentially there are three dimensions to the games: Nation Event Athlete Typically broadcast of the games ha content defined by the nation. The USA channels closely follow the USA squad, the same for UK, NZ Australia etc. This is targeted at the national pride. For those people who are actively engaged in an event themselves, marathon, it's the event that is king. There will still be an element of "my country" but this is equally balanced by "my sport". The final element is the followers of a specific athlete. Friends, family and fans may elect to follow all of the events surrounding a person. ...

Cashless Society? Micropayments up for disruption

New Zealand, although small, is a long way ahead in many aspects compared to the UK. Some of their new schemes are being adopted by the UK government. What I remember from my first trip here 6 years ago was the impact of the EFTPOS system. Long before the UK was using Chip and PIN New Zealand was moving towards a cashless society with the ubiquitous EFTPOS (Electronic Funds Transfer Point of Sale) cards and terminals. The system is good and robust. But the one place you can't find it for some of those micropayments is on the public transport system. Buses would benefit from some form of electronic payment system. There is one drawback of the system in it's implementation today, the time taking to pay. For small payments, say a Moro (think Mars) Bar at the local dairy (corner shop) is the time taken for the system to recognise the card and for the user to select the account (Cheque, Savings or Card) and input their PIN. This would certainly slow down the boarding process...